The attached file just in from CSPI:

 

Sneaky ways supermarkets get people to buy more…

 

This week CSPI launched a new supermarket graphic that calls out some of the sneaky strategies supermarkets use to get people to buy more (often junk) foods and beverages.

 

As you know, the food environment—comprised of people’s surroundings and the marketing they are exposed to—influences what foods people buy and eat. Supermarkets prompt people to purchase particular foods and more food through their layout, product displays, and in-store promotions.

 

We hope that you will find this graphic useful and share it through social media, blog posts, presentations, and other means.

 

Here is a model Facebook post (or you can share ours) and some tweets for sharing:

 

Facebook post:

 

While carrots and strawberries are usually found only in the produce section, soda and processed food makers pay big bucks to make sure their products are found throughout the store. Even if you skip the soda aisle, you’ll be prompted to buy soda by freestanding displays, pairings with chips, end caps, or checkout. That’s just one of the sneaky ways supermarkets get us to buy more. [graphic]

 

Tweets:

 

Did you know? Grocery stores use sneaky strategies to get us to buy more (often junk) food. #ShopSmart [graphic]

 

The food environment influences what we buy & eat. Here are some strategies supermarkets use to get us to buy more. [graphic]

 

Supermarkets spur impulse buys by placing candy at checkout. That’s just one of their tactics to get us to buy more. [graphic]

 

Please let us know what you think and how you use this graphic.

 

Sincerely,

 

Emily Snyder, RDN

Nutrition Policy Associate

Center for Science in the Public Interest

202-777-8351



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