Food Policy students. - please note.
[Yale_Rudd_Center]
September 2013
FRONT BURNER NEWS
First Lady Introduces Water Campaign
[Drinking Water]Michelle Obama recently launched the "Drink Up!" campaign which encourages Americans to drink more water in order to improve their overall health. Some health critics think the campaign would have been more meaningful if the message had focused instead on reducing consumption of sugary beverages. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2F2013%2F09%2F12%2Fmichelle-obama-drink-water-campaign_n_3906987.html&i=1&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Schools are Getting Healthier
School districts across the country are demonstrating a range of improvements to nutrition, exercise and tobacco policies, according to a study released by the Centers for Disease Control and Prevention. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.everydayhealth.com%2Fkids-health%2F0828%2Fcdc-study-schools-are-getting-healthier.aspx&i=2&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Children Exercising More and Eating Better
Between 2001 and 2009, U.S. adolescents increased their physical activity, ate more fruits and vegetables, ate breakfast more often, watched less TV, and ate fewer sweets, according to a study published in Pediatrics. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.suntimes.com%2Flifestyles%2Fhealth%2F22623328-423%2Fnew-study-says-kids-exercising-more-eating-better.html&i=3&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Whole Fruit Linked to Lower Risk of Type 2 Diabetess
Eating more whole fruit may help lower the risk of developing type 2 diabetes, while increased consumption of fruit juices may be linked to higher risks, according to research published in the British Medical Journal. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.foodnavigator.com%2FScience-Nutrition%2FWhole-fruits-linked-to-lower-diabetes-risk-while-fruit-juices-may-increase-risks-Harvard-study%2F&i=4&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Supermarket Discounts Can Increase Consumption of Fruits and Vegetables
A price reduction in water and low energy-dense foods such as fruits and vegetables, can lead to increased purchasing and consumption of those foods and potentially lead to weight loss, according to a study published in the journal Obesity. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fonlinelibrary.wiley.com%2Fdoi%2F10.1002%2Foby.20484%2Fabstract&i=5&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Importance of Family Dinners
[Family eating]
Research shows that family dinners are important in improving children’s well-being, but experts are divided on how long they should last. Rudd Center Director, Marlene Schwartz, PhD, says “what matters is that the parents are paying attention, sitting down and looking at their child and not just exchanging a text message." Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fonline.wsj.com%2Farticle_email%2FSB10001424127887323981304579079720375700820-lMyQjAxMTAzMDEwODExNDgyWj.html%3Fmod%3Dwsj_valettop_email&i=6&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
House Approves Bill to Cut $40 Billion from SNAP
The House of Representatives approved a republican plan to cut almost $40 billion from the federal food stamp program during the next decade. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.usatoday.com%2Fstory%2Fnews%2Fpolitics%2F2013%2F09%2F19%2Fhouse-gop-food-stamp-cuts%2F2839343%2F&i=7&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Changes in Household Routines May Reduce Obesity in Children
Small changes in household routines, such as limiting TV time and increasing sleep time, can help minimize excess weight gain in young children at high risk of obesity, according to research published in JAMA Pediatrics. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fhealth.usnews.com%2Fhealth-news%2Fnews%2Farticles%2F2013%2F09%2F10%2Fchanges-in-household-routines-help-reduce-kids-obesity--study&i=8&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Five Percent of American Children Classified as Severely Obese
Overall obesity rates for American children may have leveled off, but a new report finds that children and teens at the far end of the spectrum are getting heavier faster, with about 5 percent now classified as “severely obese.” Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.nbcnews.com%2Fhealth%2Fseverely-obese-5-percent-us-kids-teens-fit-risky-new-8C11109058&i=9&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Federal Program Allows Boston Students to Eat for Free
[School Lunch]
Under a federal program known as the Community Eligibility Option, every student in the Boston Public School system will receive two free meals every school day, whether or not their families can afford them. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.npr.org%2Ftemplates%2Fstory%2Fstory.php%3FstoryId%3D219529883&i=10&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Fighting Obesity is a Challenge for Latino Parents
Latino parents discussed the challenge of preserving culture while fighting obesity, on a recent National Public Radio segment. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.npr.org%2F2013%2F09%2F17%2F223389900%2Ffighting-obesity-is-a-major-challenge-for-latino-parents&i=11&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Boosting Teens Mental Well-being Reduces Risk of Obesity
When high school students learn how their thinking affects their well-being, it may boost their grades and reduce their risk of obesity, severe depression and substance use, according to a study published in the American Journal of Preventive Medicine. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fhealthyliving.msn.com%2Fdiseases%2Fdepression%2Fboosting-teens-mental-well-being-is-goal-of-new-skills-program&i=12&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
“Pink Slime” Returns to Some Schools
School officials in four states have decided to allow Beef Products Inc.'s lean, finely textured beef, also known as “pink slime,” back into their school lunch programs for the coming year, according to Politico. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2F2013%2F09%2F10%2Fpink-slime_n_3900851.html&i=13&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Obesity Stigma is a Failed Strategy
Rudd Center research shows that when individuals are stigmatized about their weight, it leads to numerous inequities in different settings, including the workplace, schools, health care facilities, the media, and in interpersonal relationships. Rudd Center Deputy Director, Rebecca Puhl, PhD, explains the research on weight stigma, its implications, and strategies for change. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.dugdug.com%2Fdr-rebecca-puhl-at-rudd-center-discusses-obesity-stigma&i=14&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Grant Awarded to Study Eating Habits among College Students
The National Institute of Food and Agriculture has awarded a $150,000 grant to examine what factors contribute to weight gain among college students. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.northjersey.com%2Fnews%2F222916971_College_students_choose_taste_over_calories_in_dining_halls.html&i=15&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Forum Addresses Obesity Factors and Solutions
[Obesity forum]
The Forum at Harvard School of Public Health recently addressed some of the factors that contribute to the obesity epidemic and provided potential solutions, including scientific discovery and policy. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2F2013%2F09%2F13%2Fwhy-we-overeat_n_3919317.html&i=16&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Psychological Effects of Obesity Gene Testing
Obesity gene testing does not cause people to stop engaging in weight control and may help to reduce self-blame, according to a new study by researchers from the Health Behaviour Research Centre at University College London. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.ucl.ac.uk%2Fnews%2Fnews-articles%2F0913%2F04092013-Psychological-effects-of-genetic-testing-for-risk-of-weight-gain-Meisel&i=17&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Fruit & Vegetable Prescription Program Gains Momentum
The non-profit organization Wholesome Wave created The Fruit & Vegetable Prescription Program to provide under-served communities with fresh fruits and vegetables. Consumers exchange healthcare provider-generated “prescriptions” for local fresh fruit and vegetables at participating, local farmers' markets. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.amednews.com%2Farticle%2F20130826%2Fhealth%2F130829986%2F4%2F&i=18&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
VOICES
Discontinue the Happy Meal to Gain Positive PR
McDonald’s bottom line could be at risk if the company continues to sell Happy Meals, according to Michele Simon, JD. Simon asserts that McDonald’s could benefit from the positive PR glow that comes with no longer targeting children. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2Fmichele-simon%2Fis-mcdonalds-kidthemed-bu_b_3796656.html&i=19&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
BMI Report Cards: More Harm than Good?
Schools should notify parents if their child is overweight or obese, according to a paper recently published in the journal Pediatrics. However, award winning child nutrition expert, Dayle Hayes, MS, RD, asserts that discussions about children's BMI should stay in the doctor's office. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2Fdayle-hayes-ms-rd%2Fbmi-report-cards-more-harm-than-good_b_3797678.html&i=20&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Talking to Kids about Weight
Parents can help kids feel good about their bodies by modeling healthy habits and telling kids that a healthy diet and active lifestyle will help them perform well in school and in sports. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.parents.com%2Fblogs%2Ffood-scoop%2F2013%2F09%2F18%2Fhealth%2Fhow-to-talk-to-kids-about-weight-and-health%2F&i=21&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Nutrient-Content Claims are Another Form of Marketing
The FDA has recently announced that it will study the effects of nutrient-related content claims on consumers’ attitudes about food products. Health-related claims, such as those about added vitamins, are about marketing, not health, according to Marion Nestle, author of the blog Food Politics. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.foodpolitics.com%2F2013%2F08%2Ffda-study-do-added-nutrients-sell-products-of-course-they-do%2F&i=22&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Importance of Creating Healthy Habits Early
Many of the habits we form in our early years, like the foods and beverages we consume and the amount of physical activity we get, can have a profound effect on the quality of our lives and our likelihood of developing major illnesses later in life, according to Nancy Brown, CEO, American Heart Association. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2Fnancy-brown%2Fheart-health_b_3819031.html&i=23&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Using the School Lunch Program as a Tool to Change our Food Culture
Using the National School Lunch Program as a tool to increase children’s exposure to a variety of healthy foods in reasonable portions is a wonderful opportunity to change our culture of food, according to Patrick Mustain, Rudd Center Communications Manager. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fblogs.scientificamerican.com%2Ffood-matters%2F2013%2F09%2F05%2Fit-is-not-true-that-kids-wont-eat-healthy-food-why-the-new-usda-guidelines-are-very-necessary%2F&i=24&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
SUGAR-SWEETENED BEVERAGES/TAXES
Soft Drink Manufacturers Attempt to Portray Sugary Drinks as Healthy
Some major soft drink manufacturers are attempting to put a healthy spin on sugary beverages, according to a report by the Canadian Broadcast Corporation. Canadian obesity expert Yoni Freedhoff says the emphasis on health is "deceptive" and signals a last, desperate attempt to legitimize an industry whose products are increasingly viewed as a health risk. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fca.news.yahoo.com%2Fsoft-drink-makers-accused-using-big-tobacco-playbook-092340868.html&i=25&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Coca-Cola Under Fire in Mexico
Coca-Cola has come to symbolize prestige in Mexico, but groups aided by New York City Mayor Michael Bloomberg are singling out soda as a culprit in that country’s rising obesity rates. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fmoney.msn.com%2Fnow%2Fpost--coca-cola-fights-for-its-life-in-mexico&i=26&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
San Jose Councilman Proposes Banning Sugary Drinks
San Jose, CA, City Councilman, Ash Kalra, has proposed that sugary drinks and whole milk be banned on city property and at events, to promote healthier diets. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.mercurynews.com%2Fpolitics-government%2Fci_23929752%2Fsan-jose-councilman-proposes-banning-sodas&i=27&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Soda Makers Criticize Mexico’s Proposal to Tax Sugary Drinks
[Soda_Bottles]Coca-Cola and other soda makers in Mexico have criticized the Mexican government’s plan to impose a tax on sugary drinks to curb the nation's high rates of obesity and diabetes. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.globalpost.com%2Fdispatch%2Fnews%2Fafp%2F130910%2Fcoca-cola-criticizes-mexicos-soda-tax-plan&i=28&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
FOOD MARKETING
Fast-Food Ads Target Kids through Movies and Giveaways
Fast-food companies use toy giveaways and movie tie-ins when marketing to children on television, suggesting that industry is not abiding by its own pledges regarding child-directed marketing, according to a study recently published in PLOS ONE. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.rwjf.org%2Fen%2Fabout-rwjf%2Fnewsroom%2Fnewsroom-content%2F2013%2F08%2Ffast-food-television-ads-use-toys--movies-to-target-kids.html&i=29&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Pepsi Partners with National Football League
Pepsi has formed an exclusive partnership with the NFL and will feature all 32 teams on point-of-sale materials and include each Pepsi variety in NFL advertising. Read more<http://dmanalytics1.com/click?u=http%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fpepsi-s-nfl-sponsorship-star-32-football-teams%2F243978%2F%3Fqwr%3DFullSite&i=30&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Benefits of the National School Lunch Program
[School_Lunches]<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fimages%2Fhomepage%2FSchool%2520Lunch%2520infographic%2520simple%2520FINAL.png&i=31&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>The National School Lunch Program<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.fns.usda.gov%2Fnslp%2Fnational-school-lunch-program&i=32&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> provides healthy meals to millions of children each day. The U.S. Department of Agriculture made significant improvements to the program last year, including adding more fruit, vegetables, and whole grains, while reducing sodium, saturated fat, and excess calories.
Unfortunately, criticism has surfaced from students, teachers, and government representatives and just recently a report by the Associated Press<http://dmanalytics1.com/click?u=http%3A%2F%2Fnews.yahoo.com%2Fschool-districts-quit-healthier-lunch-program-170113831.html&i=33&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> has claimed that some schools around the country are dropping out of the program because students won’t eat the meals and schools are losing money.
“Every time a significant public health change occurs – like banning smoking from restaurants – some celebrate and others complain. These regulations are designed to help promote real changes in students' diets – and it is going to take time to adjust," said Marlene Schwartz, PhD, Rudd Center Director, who also wrote a blog post<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.huffingtonpost.com%2Fmarlene-schwartz-phd%2Fchildhood-obesity_b_1951082.html&i=34&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> on The Huffington Post. "Dropping out of the program is like dropping out of school because you have a tough teacher who is pushing you to a new level of achievement. Yes, it’s a challenge, but students and food service directors need to work together to create winning recipes."
“The new standards are one of the most important advances in nutrition in decades and should be supported, not undermined,” said Kathryn Henderson, PhD, Rudd Center Director of School and Community Initiatives. “Absent from media coverage on this issue are the significant benefits afforded to children by the improved standards.”
"I think they hear about one or two instances of school districts opting out of the program, then they ignore the 99 percent of districts that are sticking with it,” said Trish Molloy, President of the School Nutrition Association of Connecticut, in response to the AP article.
"For some of the schools, opting out is probably an economic issue rather than an issue with the new standards. When the economy turned, we saw a decrease in sales, and that was before the new guidelines were in place. For most schools, the standards are either welcomed or accepted because they’re workable,” said Molloy.
The new regulations are based on science and are part of the federal government’s response to the problem of poor nutrition among youth. Research has shown that youth need to consume more fruit, vegetables, and whole grains, and less sodium, saturated fat, and excess sugar and calories. These regulations are an important step on the path to a healthier generation.
Parents, teachers, and administrators can take the following steps to ensure the standards are well received by all.
* Help students to either eat breakfast at home or participate in the school breakfast program.
* Promote the whole grains, fruit, and vegetables in students’ lunches. These foods are good sources of fiber, which leads to feeling full.
* Arrange for students and food service staff to communicate about how different dishes taste and involve students in designing lunches.
* Join your school wellness committee and involve it in the discussion. Every school district that participates in the lunch program has a group of students, parents, teachers, administrators, and food service staff that addresses policies related to nutrition and physical activity.
Parent Advocates as a Strategy to Improve Food Marketing to Children
Citing evidence that shows federal efforts to improve food marketing practices to children over the past thirty years have led to modest improvements<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.rwjf.org%2Fen%2Fabout-rwjf%2Fnewsroom%2Fnewsroom-content%2F2013%2F09%2Fstrategies-to-improve-food-marketing-to-children.html%3Fcid%3Dxem_foodmarketingA%26cid%3D&i=35&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>, former Director of the Division of Nutrition and Physical Activity at the Centers for Disease Control and Prevention, William Dietz, says that commercial interests continue to override children's health in the September 9, 2013 issue of Health Affairs.
In his commentary, Dietz offers suggestions on how to limit children’s exposure to unhealthy food marketing such as mobilization of parents as a political force to improve standards for food marketed to children, use of social media for counter advertising, and the development of new technologies to decrease exposure to food advertisements.
Dietz asserts that pediatricians, advocates, and consumer groups must help mobilize parents to be a political force when it comes to reducing unhealthy food marketing. “Increased efforts by pediatricians, advocates, and consumer groups to inform parents about the pervasive and intrusive nature of food marketing and the impact of such advertising on their children’s health may help mobilize parents as an effective political force and increase demand for technological and other strategies that will help parents limit the food marketing to which their children are exposed,” said Dietz.
The Rudd Center’s parent advocate website, Rudd 'Roots Parents<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.ruddrootsparents.org%2F&i=36&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>, provides parents with easy-to-use tools, information, and research to help navigate and change the food marketing environment.
Mexico Proposes a Tax on Sugary Drinks
Mexico has proposed a tax on sugary drinks as part of a wide-ranging tax overhaul<http://dmanalytics1.com/click?u=http%3A%2F%2Fonline.wsj.com%2Farticle%2FBT-CO-20130909-705733.html&i=37&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>. The government proposed a one peso per-liter (about 8 cents or 10% of price) tax on sugary drinks in an effort to curb the country’s high obesity rates. The government said its tax would raise over $900 million a year in revenue.
Mexico's soda lobby is expected to fight back and has previously suggested that lack of exercise and consumption of fried foods are the real culprits for the country’s rising obesity rate, which is now higher than in the United States.
Many health experts believe that a sugary drink tax would be one of the most effective ways to discourage consumption, prevent obesity-related diseases, and offset the economic costs of obesity.
“Preventing obesity when we can, rather than paying for its consequences, makes good economic and public health sense,” said Roberta Friedman, Rudd Center’s Director of Public Policy.
The Rudd Center offers a revenue calculator for sugar-sweetened beverage taxes<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fsodatax.aspx&i=38&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> that estimates potential federal, state, and city revenues.
Rudd Center Spotlight: Olivier De Schutter, PhD, LLM
Olivier De Schut[Olivier De Schutter]ter, PhD, LLM, is Professor at the University of Louvain (UCL) and at the College of Europe (Natolin), a visiting professor at Columbia University and a member of the Global Law School Faculty at New York University. De Schutter will present Reforming the Food Systems: Making the Transition Succeed on Wednesday, October 23, during the Rudd Center’s Fall Seminar Series<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fnews.aspx%3Fid%3D36&i=39&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
De Schutter was appointed the United Nations Special Rapporteur on the Right to Food by the Human Rights Council in March 2008. An expert on social and economic rights and on economic globalization and human rights, he served between 2004 and 2008 as Secretary General of the International Federation for Human Rights (FIDH), and he chaired the high-level network of independent experts on fundamental rights of the European Parliament and European Commission between 2002 and 2007. He holds a LLM from Harvard University, a diploma cum laude from the International Institute of Human Rights (Strasbourg) and a Ph.D. in Law from the University of Louvain.
Upcoming Seminar Speakers
Wednesday, October 2, 12:30 pm
Kathleen Keller, PhD
Assistant Professor, Department of Nutritional Sciences and Department of Food Science, Pennsylvania State University
Katharine Loeb, PhD
Associate Professor, School of Psychology; Director, PhD Program in Clinical Psychology; Fairleigh Dickinson University
Optimal Defaults and Associative Conditioning: Two Strategies to Change Children's Eating Behavior in the Prevention of Childhood Obesity
Wednesday, October 9, 12:30 pm
Dianne Ward, EdD
Professor of Nutrition, Gillings School of Global Public Health, University of North Carolina at Chapel Hill
Going to Scale: Strategies for Disseminating the NAP SACC Program
Wednesday, October 23, 12:30 pm
Olivier De Schutter, PhD, LLM
Professor, University of Louvain and College of Europe; Visiting Professor, Columbia University; Global Law School Faculty, New York University
Reforming the Food Systems: Making the Transition Succeed
Unless otherwise noted, seminars are held at the Rudd Center<http://dmanalytics1.com/click?u=http%3A%2F%2Fyaleruddcenter.org%2Fwho_we_are.aspx%3Fid%3D19%23Address&i=40&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>. The seminars are free and open to the public. Seating is limited. The full schedule<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fnews.aspx%3Fid%3D36&i=41&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> for the Fall Seminar Series is available online and for download<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fdocs%2Fseminar%2F2013-fall%2FFall_2013_Seminar_Series.pdf&i=42&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
Rudd Center Participates in Food Marketing Meeting at the White House
Rudd Center Director of Marketing Initiatives, Jennifer Harris, PhD, MBA, was recently invited to the White House to discuss the issue of food marketing to children with First Lady Michelle Obama<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.whitehouse.gov%2Fblog%2F2013%2F09%2F19%2Ffirst-lady-michelle-obama-encourages-collaborative-food-marketing-effort-empower-par&i=43&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>, health advocates, parents, researchers, government officials and representatives from the food and media industries.
The goal of the meeting was to begin a conversation about ways to reduce the marketing of unhealthy products to kids, and to shift current marketing practices to focus on healthier products. The First Lady asked food companies to market products with "real nutritional value,"<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.npr.org%2Ftemplates%2Fstory%2Fstory.php%3FstoryId%3D223610301&i=44&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> saying that limiting the promotion of unhealthy foods alone isn't enough. She asked media companies to curb the amount of advertising for unhealthy foods in their programming and to use licensed characters popular with kids to promote healthier food. She also urged companies to “empower parents instead of undermining them" as they try to make the best choices for their families.
“I am heartened that the First Lady has called on the food and media industries to support parents' efforts to raise healthy children by reducing marketing of unhealthy food to kids,” said Jennifer Harris. “Although the industry has made progress in improving food marketing on children's television programming in recent years, companies continue to aggressively target children and young teens directly with marketing of unhealthy food through many other venues, including "tween" programming on TV, the internet, social media, local events and sports team sponsorships, in-school marketing, and mobile devices.”
Rudd Center Joins Coalition Opposing Facebook’s Privacy Settings
The Rudd Center recently joined a coalition of public health, media, youth, and consumer advocacy groups that sent a letter to the Federal Trade Commission objecting to Facebook’s recent proposed changes to its privacy policy.<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.latimes.com%2Fbusiness%2Ftechnology%2Fla-fi-tn-teen-advocacy-groups-ask-ftc-to-block-facebook-privacy-changes-20130917%2C0%2C681996.story&i=45&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>The group asserts that Facebook’s changes could have a negative impact on teens because they would be exposed to the same ad targeting and data collection as adults.
The coalition was led by the Center for Digital Democracy (CDD)<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.democraticmedia.org%2Fgroups-ask-ftc-take-closer-look-how-facebook%25E2%2580%2599s-recent-proposed-privacy-changes-will-negatively-impac&i=46&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> and challenged changes to the “Statement of Rights and Responsibilities” that gives Facebook permission to use, for commercial purposes, the name, profile picture, actions, and other information concerning teen users. The coalition also objected to new language directed at 13-17 year-old users that states that teens “represent that at least one of their guardians or parents have given consent for this use of their personal information on their behalf.”
The Center for Digital Democracy also released “5 Reasons Why Facebook is Not Suitable for Children Under 13,”<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.democraticmedia.org%2Fcdd-releases-guide-5-reasons-why-facebook-not-suitable-children-under-13&i=47&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> a guide describing Facebook’s problematic business and marketing practices.
Rudd Center’s “Weight Bias in Healthcare” Video Effective in Reducing Weight Bias
To increase public awareness about weight bias, the Rudd Center offers three videos<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fwhat_we_do.aspx%3Fid%3D10&i=48&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> demonstrating myths and facts about weight prejudice, and the nature and extent of weight bias at home, in school, and at the doctor's office.
New research published in Obesity Facts<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fdocs%2Fwhat%2Fbias%2FVideoEffectiveinReducingWeightBias_ObesityFacts_9.13.pdf&i=49&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> and Family Medicine <http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fdocs%2Fwhat%2Fbias%2FVideoEffectiveinReducingWeightBias_FamilyMedicine_9.13.pdf&i=50&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> tested one of these videos, titled, “Weight Bias in Healthcare,” to determine its effectiveness in reducing negative attitudes and weight bias among trainees in health-related disciplines.
Researchers tested the effectiveness of the video as an educational intervention to reduce bias toward patients with obesity. Researchers found that viewing the video and engaging in a discussion increased beliefs that obesity is caused by multiple factors (and not simply under personal control), and decreased negative stereotypes about patients with obesity.
This research suggests that using this video as an educational intervention may be effective in reducing stigmatizing attitudes among students and future healthcare professionals. The authors assert that incorporating this intervention into primary care training may be the best way to ensure that all students receive this training.
The videos use both expert commentary and dramatic representation to address weight bias in American society and offer concrete strategies to help combat this significant societal problem.
To receive free DVDs of the videos email the Rudd Center<mailto:[log in to unmask]>.
Rebecca Puhl Receives 2013 Excellence in Policy Research Award from Eating Disorders Coalition
[Rebecca_Puhl]Rudd Center Deputy Director Rebecca Puhl, PhD, was recently awarded the 2013 Excellence in Policy Research Award from the Eating Disorders Coalition (EDC)<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.eatingdisorderscoalition.org%2F&i=52&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>, which is the nation’s leading Capitol Hill-based advocacy group focused on eating disorders. The Excellence in Policy Research Award is the EDC's highest honor for health researchers who have made a significant and lasting impact on policy issues affecting eating and weight disorders. Dr. Puhl was presented with the award during the Eating Disorders Coalition September 2013 Awards Reception and Meet and Greet in Washington, DC. Photo Credit: EDC
Just Published by the Rudd Center
Mental Health Professionals Treating Eating Disorders are Not Immune to Weight Bias
Some mental health practitioners who treat patients with eating disorders may have their own weight biases<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fdocs%2Fwhat%2Fbias%2FBiasAmongMentalHealthProfessionals_EAT_9.13.pdf&i=53&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> that could negatively affect their patients, according to a study published by the Rudd Center. Although previous research has documented weight bias among other healthcare providers, this is the first to examine it specifically among mental health specialists. The study is published in the International Journal of Eating Disorders.
Researchers surveyed 329 mental health specialists, asking about their weight biases, views about the causes of obesity, attitudes about treating obese patients, perceptions of obese patients’ treatment compliance, and observations of weight bias among other practitioners.
Although the vast majority agreed that it is important to treat obese patients with compassion and respect, and felt confident about their own ability to provide quality care to these individuals, a substantial number said they had observed negative biases among other mental health practitioners. Among the findings:
* 56% reported that they heard or witnessed other professionals in their field making negative comments about obese patients;
* 42% believed that practitioners who treat eating disorders often have negative stereotypes about obese patients;
* 35% reported that their colleagues have negative attitudes toward obese patients and feel uncomfortable caring for them.
In addition, participants expressed pessimism with respect to treatment outcomes of obese patients, despite the confidence they expressed in their ability to treat them:
* Only 36% believed that obese patients comply with treatment recommendations;
* 24% were confident that obese patients can maintain weight loss.
Further, considerable numbers of mental health professionals expressed attitudes that may reflect their own inherent bias toward obese patients. Among the beliefs expressed in the study:
* 33% said that obese individuals have poor self-control;
* 16% that they have no willpower; and 15% that they are self-indulgent;
* 24% believed obese patients are unattractive; 38% that they are inactive;
* and 50% that they are insecure.
The authors assert that if obese patients feel stigmatized they may be reluctant to seek care, may cancel or delay appointments, or may postpone seeking important mental health services.
“The relationship that therapists develop with their patients is a critical part of health care delivery and treatment,” said lead author, Rebecca Puhl, PhD, Deputy Director of the Rudd Center. “Efforts are needed to bring attention to the issue of weight bias and its negative consequences for individuals with obesity, as well as initiating stigma reduction efforts in training and clinical practice.”
The paper was co-authored by Janet Latner, Associate Professor of Psychology, University of Hawaii; Kelly King, former Rudd Center Research Associate; and Joerg Luedicke, Rudd Center Statistical Consultant.
People Who Receive Food Assistance are Eating More Whole-Grain Products
[Whole_Grains]
Efforts to encourage healthy consumption of whole grains by people receiving federal food assistance are paying off<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fresources%2Fupload%2Fdocs%2Fwhat%2Feconomics%2FWIC_Whole_Grains_AJPM_9.13.pdf&i=54&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>, according to a study just published by the Rudd Center.
Purchases of 100% whole-grain bread and brown rice increased among participants in the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) after the program changed in 2009 to offer foods that better reflect dietary recommendations for Americans. The study is published in the American Journal of Preventive Medicine.
The government’s Dietary Guidelines for Americans recommend that healthy individuals eat at least three servings of whole grains daily. However, most of the grains consumed today are refined, and do not provide the same health benefits as whole grains.
The WIC program is designed to help meet the nutritional needs of pregnant and postpartum women, infants, and young children who are at nutritional risk. Prior to the WIC food package revisions, breakfast cereals were the only grains provided to WIC participants. Now WIC food packages include whole wheat bread or allowable substitutions, and require that at least 50% of WIC-provided cereals be whole grain, and that whole-wheat bread and cereal be stocked at WIC-authorized stores at all times.
The researchers examined bread and rice purchases made at a New England supermarket chain by households participating in WIC over a two-year period. The bread and rice type and amount were compared before and after the WIC revisions.
Researchers found that prior to the WIC revisions, when no bread or rice was provided through WIC, white bread dominated bread purchases among WIC households, and almost all rice purchased was white. As a result of the WIC revisions, the share of 100% whole-grain bread in total bread purchases tripled (from 8% to 24%). The share of brown rice rose to 30% of rice purchases.
Researchers also found that WIC households used WIC benefits to change some of their bread purchases rather than to buy more bread overall. Participants appeared to accept WIC-provided whole-wheat bread as a substitute for white bread and saved some of their disposable income by lowering non-WIC purchases of both white and whole-wheat bread.
The authors assert that similar results on the effectiveness of food policy changes have been seen in other products and policies. For example, a study published in Pediatrics that examined juice purchases after the WIC revisions showed that WIC participants purchased about one-quarter less of 100% juice, and there was little compensation from non-WIC funds<http://dmanalytics1.com/click?u=http%3A%2F%2Fnews.yale.edu%2F2013%2F04%2F29%2Ffederal-food-assistance-program-encourages-healthy-beverage-purchases&i=55&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
“Increasing whole-grain consumption was one of the goals for revising the WIC food packages,” according to Tatiana Andreyeva, PhD, lead author and Director of Economic Initiatives at the Rudd Center. “This study shows that the revisions were successful and necessary, given inadequate whole-grain consumption and overconsumption of refined grains, particularly among low-income families.”
The paper was co-authored by the Rudd Center’s Tatiana Andreyeva, PhD, Director of Economic Initiatives; and Joerg Luedicke, MS, Statistical Consultant.
Foodtober Event on October 10
Food for Thought: Eating for a Sustainable Planet and Personal Health
Rudd Center Director, Marlene Schwartz, PhD, will join Director of the Yale Sustainable Food Project, Mark Bomford, and Executive Director of Yale Dining, Rafi Taherian, on Thursday, October 10, at the Sony Wonder Lab Theater in New York City for a panel discussion about some of the most pressing food-related issues of our time. The event will be hosted by Yale Blue Green<http://dmanalytics1.com/click?u=http%3A%2F%2Fenvironment.yale.edu%2Falumni%2Fnetworking%2Fyale-blue-green%2F&i=56&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> and the Yale Alumni Association of New York (YAANY)<http://dmanalytics1.com/click?u=http%3A%2F%2Fyaany.org%2Ffoodtober-2%2F&i=57&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> as part of YAANY’s Foodtober event. The event will run from 6:30-8:30. Tickets can be purchased here<http://dmanalytics1.com/click?u=https%3A%2F%2Fwww.eventbrite.com%2Fevent%2F8276452091&i=58&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
The Latest Rudd Center Podcasts
Joyal Mulheron, MS
Former Political Advisor for Health Policy & Strategy
Reflections on Policy, Politics and the Private Sector<http://dmanalytics1.com/click?u=https%3A%2F%2Fitunes.apple.com%2Fus%2Fitunes-u%2Fthe-rudd-report%2Fid341653648&i=59&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>
The Rudd Center’s extensive library of podcasts<http://dmanalytics1.com/click?u=http%3A%2F%2Fwww.yaleruddcenter.org%2Fpodcasts.aspx&i=60&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711> is available for download on iTunes<http://dmanalytics1.com/click?u=https%3A%2F%2Fitunes.apple.com%2Fitunes-u%2Fthe-rudd-report%2Fid341653648%23ls%3D1&i=61&d=899Z610X-0316-4VU8-934Y-9V0YY8UYW452&e=drspark99%40aol.com&a=8YY69897-3X50-4VWU-Z196-98XVWZY90711>.
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