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Begin forwarded message:
From: "Jessica Almy" <[log in to unmask]<mailto:[log in to unmask]>>
To: "Nutrition Policy" <[log in to unmask]<mailto:[log in to unmask]>>
Subject: Follow-up to Food Marketing Workgroup call
Thanks to everyone who joined Wednesday’s Food Marketing Workgroup call. Below are several items discussed on the call.
Food Marketing in Schools
Faith Boninger spoke about the Commercialism in Education Research Unit at the National Education Policy Center’s report, Learning to be Watched: Surveillance Culture at School: http://nepc.colorado.edu/publication/schoolhouse-commercialism-2015
Fruit and Vegetable Marketing
Kathy Means gave an update on two marketing initiatives to promote fruits and vegetables:
1. Sesame Street character licensing: www.pma.com/eatbrighter<http://www.pma.com/eatbrighter><http://www.pma.com/eatbrighter>
2. FNV: www.fnv.com<http://www.fnv.com><http://www.fnv.com>
New Checkout Resources
Emily Snyder highlighted new resources to promote healthy checkout:
· Why Healthy Checkout fact sheet: http://cspinet.org/new/pdf/why-healthy-checkout.pdf
· Sneaky Ways Supermarkets Get You to Buy More (Often Junk) Food: http://cspinet.org/images/supermarket-graphic.jpg
· Rethink Checkout infographic (attached)
Social Media on Kids LiveWell on Air Force Bases
As Tony Ellis described on our call, the Air Force is the first branch of the military to commit to offer restaurant kids’ meal choices that emphasize fruits, vegetables, and whole grains, and limit unhealthy fats, sugars, and sodium through the Kids LiveWell program. Options include whole-wheat English muffin pizza, and a whole-wheat chicken and peach wrap served with honey mustard dressing and a side of fresh grapes.
Here are model tweets:
· Children now have healthier choices for meals @usairforce bases thanks to the @KidsLiveWell program. http://ow.ly/TGUa300i0vJ
· Eating out is becoming healthier for children @usairforce bases worldwide. http://ow.ly/TGUa300i0vJ
· Growing demand for healthier meals for kids is making its way to #USAF restaurants. Thx @usairforce, @KidsLiveWell http://ow.ly/TGUa300i0vJ
Opportunities to Get Involved
For the model comment to the Children’s Food and Beverage Advertising Initiative (CFBAI) on the nutrition standards that participating companies use to determine which products are permissible to advertise to children, please contact Sara Ribakove at [log in to unmask]<mailto:[log in to unmask]><mailto:[log in to unmask]>.
To sign CSPI’s petition to urge Walgreen’s to stop pushing candy at checkout, please visit Change.org<http://Change.org>: https://www.change.org/p/urge-walgreens-to-get-junk-food-out-of-checkout Please also save Thursday, July 14, 2-3 pm ET/11-noon PT for the next Healthy Retail webinar.
To join Food Marketing Workgroup subcommittees, send an email:
· Target Marketing: Lori Dorfman, [log in to unmask]<mailto:[log in to unmask]><mailto:[log in to unmask]>
· Healthy Checkout: Emily Snyder, [log in to unmask]<mailto:[log in to unmask]><mailto:[log in to unmask]>
· Restaurant Children’s Meals: Tony Ellis, [log in to unmask]<mailto:[log in to unmask]><mailto:[log in to unmask]>
· Food Marketing in Schools: Colin Schwartz, [log in to unmask]<mailto:[log in to unmask]><mailto:[log in to unmask]>
Upcoming Food Marketing Workgroup Meetings
Please save the date for the following Food Marketing Workgroup phone meetings (all begin at noon PT/3 pm ET):
· Wednesday, September 14, 2016
· Wednesday, December 14, 2016
We look forward to continuing the conversation around social media hashtags on a future call.
Sincerely,
Jessica Almy, JD, MS
Deputy Director of Nutrition Policy
Center for Science in the Public Interest
Direct Line: 202.777.8358<tel:202.777.8358>
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